Philly Ad Club

July 22nd, 2010: CCPA: Using Integrated Social Media to promote your company

Posted: June 29th, 2010

Center City Proprietors Association
Using Integrated Social Media to Promote Your Company

July 22, 2010
12:00 - 1:30 PM
1635 Market Street, 7 Penn Center, 11th Floor, Philadelphia, PA
Cost: $10 Members; $20 Non-Members

Just having a Facebook, Twitter or MySpace page for your company is not enough. It needs to be consistently branded, frequently updated, completely measurable and totally aligned with your business objectives.

Join us for a discussion on social media trends and how to benefit from them: how integrating your social media program will increase your market reach, reduce your messaging costs, and more.

Rick Alcantara is director of social media for the Star Group and founder of Tara Communications LLC. Rick brings with him more than 20 years of experience in helping clients leverage PR, marketing, Internet and social media to promote their brand, attract customers and engage employees.

He has worked with companies in the corporate, government and not-for-profit sector including American Airlines, AstraZeneca, Washington Mutual, CIGNA and Exelon Energy.

Rick is a member of the Union League of Philadelphia, past present of the Philadelphia Chapter of the Public Relations Society of America and former board member of the International Association of Business Communicators, Gloucester County Business Association and the Professional Communicators of Southern New Jersey.

Register: Call CCPA at 215.545.7766.


» Email this page
» Print-friendly version