Paragraph creates "Big Blue" logo for the (gulp) NY Giants
Posted: July 20th, 2010
The New York Football Giants have a new home. And thanks to Paragraph, they have a new mark, too. Paragraph’s “Big Blue” mark will be used by the Giants to brand the stadium during home games. It will also be used for stadium-based promotions and videos, advertising, online content, and even apparel and merchandise.Founded in 1991, Paragraph is a brand agency. Its name comes from our ability to marry words and images for the purpose of communicating a concise message about your company, your products, your services, and your operations.
www.paragraphinc.com